Where Everyone Has a Chance

Most entrants discover a sweepstakes is closing the same way they discover their milk has gone bad, by accident and usually a little too late. Learning to spot closing windows before they sneak up on you changes how often you actually get entries in during the...

Winning a car sounds like the moment everything changes for the better, and in a lot of ways it is, but the weeks that follow the win notification involve a lot more paperwork and decision-making than most people expect. Understanding what's actually coming before...

Entering sweepstakes from a phone sounds simple until you've done it fifty times in a week and your thumb hurts, your inbox is chaos, and you can't remember which giveaways you've already entered today. The difference between mobile entrants who burn out in a month...

Most people treat every sweepstakes entry as a coin flip, as if the outcome is entirely out of their hands the moment they hit submit. That assumption isn't wrong, but it's incomplete, and the gap between what's actually random and what's actually controllable is...

Most sweepstakes entrants spend a lot of time thinking about prizes from the winner's perspective — what they'd do with the cash, where they'd go on the trip, whether they'd keep or sell the car. Far fewer think about prizes from the sponsor's perspective, which is...

There is a specific and particularly frustrating way to lose a sweepstakes prize, and it has nothing to do with the randomness of the drawing. It happens after your name has already been selected, after the excitement of a win notification has arrived in your inbox,...